Uber rolls out feature that will allow Indian users to book rides using WhatsApp
Uber Technologies announced on Thursday that it would roll out a feature that will allow users in India to book rides over WhatsApp.
Uber Technologies announced on Thursday that it would roll out a feature that will allow users in India to book rides over the messaging programme WhatsApp.
The move might enable Uber to tap into WhatsApp’s more than 500 million users in India, controlled by Meta Platforms.
“We’re launching a new service this week that allows consumers to book an Uber ride through an official Uber WhatsApp chatbot,” Uber wrote in a blog post. Uber has been operating in the Asian country for eight years and has expanded to 70 cities.
WhatsApp users can book a ride by sending a message to Uber’s business account number, scanning a barcode, or simply opening an Uber WhatsApp chat by clicking a link.
According to the company, riders will have the same safety and insurance protection level as those who book rides directly through the Uber app. The user will be informed about safety guidelines, including how to call Uber in an emergency, via the WhatsApp chat flow.
The feature will debut in Lucknow, the capital of Uttar Pradesh, India’s most populated state, before being expanded to other cities by next year. Uber stated that the service will be available in English and that Indian languages will be added in the near future.
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